Taylor Swift's 'Eras' Movie Brings In Nearly $40 Million On Its First Night - The Messenger
It's time to break the news.The Messenger's slogan

Taylor Swift’s ‘Eras’ Movie Brings In Nearly $40 Million On Its First Night

Watching 'Taylor Swift: The Eras Tour' on the big screen is hundreds to thousands of dollars cheaper than attending one of the pop megastar's live concerts

JWPlayer

A ticket to see Taylor Swift perform at the Hard Rock Stadium in Miami next October costs anywhere from $951 to $3,385. A ticket to see the pop superstar right now on the big screen at an AMC movie theater in the same city costs $19.89.

On Friday, its opening day, "Taylor Swift: The Eras Tour" brought in an estimated $39 million in U.S. box office receipts, tracking firm Box Office Mojo reported. It was the highest grossing movie of the day, far above "The Exorcist: Believe" and "Saw X."

But the Swiftie documentary, which shows some of the megastar's recent Eras concerts across the United States, fell far behind Barbie, which brought in $70.5 million in the U.S. when it opened in July.

Fans are reportedly dancing in the theater at Eras Tour screenings.

Like Swift’s live concert tour, the concert movie smashed records before it even began showing. In September, movie ticket seller Fandango said the film was its best first-day ticket seller of the year. As of September, the movie had already sold $26 million worth of tickets, the highest amount of advance ticket sales in AMC’s history. AMC Entertainment and its national chain of theaters have exclusive rights to show the move.

Swift in is the midst of a 146-show, five-continent concert tour that goes into next year. The movie documentary captures some of the megastar's U.S. performances this summer. The pop superstar's global roadshow could generate $28 billion, while her global economic impact from direct and indirect spending could reach up to $80 billion, The Messenger reported Oct. 9.

Businesswith Ben White
Sign up for The Messenger’s free, must-read business newsletter, with exclusive reporting and expert analysis from Chief Wall Street Correspondent Ben White.
 
By signing up, you agree to our privacy policy and terms of use.
Thanks for signing up!
You are now signed up for our Business newsletter.